WHAT WE DO
We can develop and implement targeted market engagement and outreach programs for public and private companies.
Market Engagement & Outreach
We can develop and implement targeted market engagement and outreach programs for public and private companies, interfacing with key analysts, sales desks, and investors.
Examples of what we do:
- Ongoing, targeted outreach to relevant investors, analysts and media
- Collaboration with covering sell side analysts or sales desks to optimize investor roadshows
- Investment conference targeting, planning & coordination
- Enhancing retail strategies and outreach
- Fostering relationships with analysts and key investors
- Contact database creation and management to track engagement
- Coordinating webcasts or other online presentations
WORKING WITH US
At 5Q, we pride ourselves on transparent client engagement. We take the time to fully understand our clients’ needs before providing a tailored proposal and timelines for execution.
Our approach helps us deliver exceptional results for each of your IR requirements.
The Fifth Quarter
Our blog, The Fifth Quarter, is dedicated to providing information on current trends and IR best practices. We’ll help you stay ahead of the game with insightful content created by the 5Q team.
Views from the Fifth Quarter August 8, 2024
The Rise of the Retail Investor
Historically, retail investors – individuals who trade on their own rather than relying on professional investment advisors– were often overlooked by mid to large-sized public companies. The perception was that engaging effectively with retail investors required significant effort, was primarily reactionary, and offered limited cost-benefit relative to institutional investors. Today, however, retail investors are highly coveted.
Views from the Fifth Quarter July 5, 2024
Stampede Success: Building Connections and Culture at Events
When seeking to build a successful business, opportunities to connect, learn, and grow are invaluable. Events like the Calgary Stampede not only embody tradition and festivity but also serve as pivotal moments for businesses to thrive in multiple dimensions.
Views from the Fifth Quarter June 3, 2024
Beyond Borders: The Modern Slavery Act and Supply Chains
Gone are the days when companies didn’t need to be concerned about their value chains.
Views from the Fifth Quarter March 12, 2024
Crafting an Effective Investor Presentation: Tips, Tools and Best Practices
In the world of investor relations (‘IR’), one crucial skill is the art of crafting an effective investor presentation (also called a ‘deck’). Whether you’re an executive with a company who has been public for some time, or a new start-up business looking to secure financing, the ability to deliver a compelling presentation is paramount.
Views from the Fifth Quarter February 8, 2024
Building an Online Community: A Key Strategy for Corporate Success in 2024
In the dynamic landscape of modern business, maintaining a competitive edge is essential for public company success. One strategy that took center stage in 2023 was the art of building and nurturing online communities. The rise of social media and its evolving trends have elevated community engagement from a supplementary tactic to a crucial element of any comprehensive marketing, investor relations or capital markets outreach strategy.
Views from the Fifth Quarter January 2, 2024
Meeting ESG Demands: Critical Minerals and the Future of Energy
As the global energy landscape undergoes a seismic shift towards sustainability and environmental responsibility, the demand for critical minerals has surged dramatically.
